Small, Medium, & Large Rectangles
180x150 Small rectangle
The 180x150 ad unit presents your message in a cost-effective placement integrated with a site’s content. These ad units are ideal for capturing users’ attention while they are looking through a site, and work effectively with branding, issue-advocacy and direct response messages.
300x250 Medium rectangle
The 300x250 “medium rectangle” is part of the Internet Advertising Bureau’s “Universal Ad Package,” which specifies which ad units publishers should provide, at a minimum, to advertisers. The medium rectangle provides a large space that accommodates video, powerful graphics, or long text. The space is ideal for breaking through Web site content to reach site visitors.
336x280 Large rectangle
The 336x280 “large rectangle” delivers a large area that is ideal for powerful graphics and detailed text. This ad unit also provides a great space for video and detailed animations. The 336x280 rectangle is an ideal choice if you’re seeking to breakthrough the content of a Web site with a bold message.
WANT TO LEARN MORE?
Visit the Internet Advertising Bureau for ad specifications, recommendations,
and other tools and resources. Click here.
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