Ad specifications
Accepted file types
|
Rich media vendors
|
All audio must be user initiated, with an on/off button and must have the same action to close, as it is to play (click to start, click to stop). On/off feature must be clearly visible at all times, with a minimum font size of 10 points.
VideoAdvertisement autoplay is acceptable.
Advertisement animations are unlimited but a 30-second maximum is recommended.
Advertisement looping is unlimited but a 3-loop maximum is recommended.
Expandable creatives are permitted, must be user initiated, and must clearly display open/close feature at all times, with a minimum font size of 10 points. There may be an additional fee added to the CPM for expandable creatives.
Third party ad servingWe accept ad tags from most recognized third party vendors, including AtlasDMT and DART. Tags from other providers may require more lead time for set up and trafficking. AtlasDMT tags should be sent to Intermarkets via a *.txt file.
Third party rich media ad servingIntermarkets will accept most standard third party rich media ad tags, such as Eyeblaster, Eyewonder, Interpolls, PointRoll and Klipmart. An additional charge will be added onto CPM costs if the advertiser requires Intermarkets to utilize these third party services.
Trafficking proceduresPlease send all creatives, ad codes, landing
page URLs and other relevant advertisement
files to traffic@intermarkets.net. Normal
trafficking lead time for standard ad types is 3
business days; We are generally able to traffic
on the same day the ad materials are received
in rush circumstances.
- No ads or links containing nudity
- No ads or links containing bodily functions
- No ads or links containing attacks on religion or religious figures
- No ads or links showing or condoning illegal actions
- No ads or links containing differently-abled people
- Violence in ads or links must be self-inflicted,
cannot lead to death
and the person’s wellbeing must be evident in the clip - The use of Courier font is prohibited in ad creative that is all text


