Marketing Manager

FT—Reston, VA

A Marketing Manager will envision and execute product marketing plans for all Intermarkets’ products, services, and managed properties (“products”) under Sales. This position will manage marketing aspects for all products to drive greater awareness and adoption in the marketplace. They will work to create and execute effective marketing plans and outbound communication to include messaging, product launches, and campaign strategies. A Marketing Manager must use strategic skills, creative instincts, and superior communication to reach new audiences and bring a startup attitude to achieving business goals. This role requires a highly driven, self-motivated individual who will bring a fresh approach to our product marketing.  This is a full-time position working out of Reston.

  • Develop and execute a strategic cross-functional marketing plan that includes measureable business goals for new and existing products
  • Provide full lifecycle marketing strategy and support to develop product positioning and messaging that differentiates our products in the market and drives user acquisition
  • Conduct market research to assess addressable market size, competition, set goals, and determine product’s value proposition and fit to market needs
  • Be the expert on our customers, how they buy and their buying criteria, as well as our competition and how to effectively sell against them
  • Understand, track, and analyze Intermarkets’ position within our competitive landscape
  • Work with Sales to define and articulate product messaging
  • Develop and manage social media plans around product promotion and calendar
  • Build and manage implementation of the strategic plan for product launches
  • Manage all product marketing projects through Marketing Operations to include successful and timely communication, coordination, tracking, and completion
  • Collaborate and consult with Marketing Operations personnel on all marketing collateral, including print and web designs
  • Define appropriate metrics to assess marketing effectiveness for appropriate product market segments, ensuring a return on investment
  • Determine and manage the financial aspects of all product marketing activities such as budgets, expenditures, and ROI projections
  • Manage public relations activities through Marketing Operations related to product launches, acquisitions, or similar initiatives
  • Participate in cross-divisional marketing activities to advance firm’s strategic goal
Professional Requirements
  • Minimum of a Bachelor’s degree in Marketing, Communication, or a related discipline
  • At least 3-5 years of experience in marketing, social media, and business development
  • Experience in the online industry preferred but not required
  • Excellent presentation, verbal and written communication skills
  • Strong client service and relationship management skills
  • Superior problem solving and project management skills
Personal Attributes
  • Self-motivated, results-oriented individual able to complete assigned tasks within appropriate timeframes in a dynamic, fast-paced environment
  • Proven team player with ability to influence and lead teammates to successful outcomes and accountability
  • Works well in collaborative, innovative environment
  • High standards of integrity, responsibility, and respect
  • Positive and optimistic

To Apply: Please email your resume AND a custom cover letter to The subject line should state, "Marketing Manager" to be considered for this position.

Digital Media Sales and Account Management Professionals

We are looking for sales professionals and account managers who share our passion for extraordinary growth and reward. This position requires innovative problem solving, intelligent risk taking, and genuine curiosity. Successful applicants must demonstrate leadership, drive, ambition, and the desire to excel.

Currently we are seeking:
  • Senior Account Executives: Minimum 6+ Years Media/Online Experience
  • Account Executives: Minimum 2+ Years Media/Online Experience
  • Account Managers: Minimum 2+ Years Media/Online Experience
  • Nurture and grow revenue with all accounts
  • Portray and fulfill a consultative, customer-focused approach
Professional Requirements
  • Experience in media sales, media buying, advertising or agency sales experience
  • Experience in the digital media/online advertising industry strongly preferred
  • A history of consistent job performance growth
  • Track record of consistently meeting or exceeding sales goals and/or job performance metrics
  • Effective communication and follow-up skills
  • Excellent organizational skills
  • Task- and results-oriented
  • Working knowledge of SalesForce
Personal Attributes
  • Team approach
  • A “can do” attitude
  • Passion and genuine curiosity
  • Self-starting leadership

To Apply: Send us your resume, cover letter, and three sales accomplishments that validate your track record as a smart, aggressive, and honest sales person. Send these materials to, along with a paragraph or two detailing why we should schedule an interview with you. The subject line must state which position you’re applying for—senior, account executive, or junior—in order to be considered.