Intermarkets Offers Online Opportunities in Budget-Sensitive Times

Advertisers and agencies can increase their return on investment with summer rates and enhanced ad serving techniques

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Reston, VA - August 16, 2010 - Intermarkets, Inc., the nation's leading independent advertising sales management firm for website publishers, is offering a special discount this summer to help stretch tight advertising budgets. First-time advertising clients get a discount on any publisher site in the Intermarkets Portfolio.

During challenging economic times, companies often cut their advertising budget. "We know times are tough, but we also know it makes good sense for advertisers to stay visible and engage consumers," said Kevin P. Lucido, Chief Executive Officer of Intermarkets. "We also offer sophisticated ad serving techniques, including behavioral targeting, geo-targeting and automated banner optimization. Our summer discount combined with audience targeting will help advertisers increase their return on investment."

Research group eMarketer recently forecast that online ad spending will jump to $96.8 billion by 2014, growing at an annual rate of 11.9% despite the slow, uneven and fragile global economic recovery.

"Online advertising is going to keep growing as people increasingly spend more time online. Consumers are still spending but are more selective about their purchases," said Mr. Lucido.

Intermarkets works collaboratively with advertising clients to hone in on their business objectives and help them succeed online. The Intermarkets Portfolio includes the iconic Drudge Report and delivers more than three billion ad impressions every month reaching over 15 million unique monthly visitors throughout the portfolio.

Find out more about our summer specials.

About Intermarkets

Intermarkets, Inc., celebrating its 15th anniversary in 2012, is the nation's leading independent advertising sales management firm for website publishers. Advertisers can reach more than 20 million monthly unique visitors with the Intermarkets Portfolio. Serving more than three billion ads every month, and reaching more than 2.5 million people every day, Intermarkets provides publishers and advertisers with a wide range of services, including advertising sales, media buying, ad serving, and more. The privately held company is based in Reston, Virginia.

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