There are plenty of resources available on the Web about managing your site's advertising. Some are much better than others. Here are some of our favorite sources for information, some are specifically related the Web, others relate to Web publishing, advertising in general and business and the economy:
For every point of view about Web publishing, there's usually a counterpoint. Best bet is to find information sources you like and respect, add in a bit of skepticism, and even then, hedge your bets. Or ask us, we'll give you our perspective.